Tuesday, November 27, 2012

Service Equals Performance Equals Service


Restaurant service can be described as a "performance" of some kind involving two parties whereby one party is the benefactor and the other party is the performing party receiving some type of monetary payment. The value of the service depends on the personal experience of the benefactor. When I looked up "service" in Webster's, there it was #11 out of a total 31 definitions. The payment part was not included, but the key word mentioned was "performance."

As I relate this to restaurant's, it is so easy to see waiter service is excellent training for actors, since they are performing all of the time. There might be days when their energy level is low, yet they are still expected to perform on the show stage at night. It is not much different for the waitstaff whose livelihood depends quite a bit on how they look and act before many people per night. Waiter service is essentially a balance between the "look" and functionality. In other words, waiter service is half an art form and half a science. Even the word "performance" makes a lot of sense when relating it to other service fields such as medical, legal, financial and armed. In religion, they are called prayer services.

With increased human knowledge and modern inventions, the term "customer service" has evolved over time. Whenever a new technology is invented, an array of "services" develops making it accessible to the general public with success depending on product "performance" and the product related "service performance." Whether it is a bulb to make a room bright or a flying machine that sends people around the world faster, the need for developed services attached to new technologies does create jobs.

At the computer, we dial up our Internet "Service" Provider to gain access to the information highway. The instantaneous delivery of sorted out information within seconds is now the norm. Proper navigation "performance" (that word again) allows us to surf the World Wide Web streamlining information at our fingertips. " With improved search engine technology, the return of consumer searches has become more categorically specific. This proves better performance results in better service.

Take a look around, and you will notice service performances touch every part of our daily lives-many of which are taken for granted. As far as the foodservice industry is concerned, if you improve waiter performance, then you improve dining room service.




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